The latest from Loft

Our enthusiasm for design and solving challenges never slows down. When we aren’t working on a client engagement here’s what we are thinking about.

Data-Enhanced Design Thinking

Long before we lived in a world powered by data and connected devices, our definition of “personalization” was pretty limited ...

October 26, 2022

Next Level Design Strategy

Design-led innovation has never been more important. It’s also never been more of a scapegoat, with design being blamed for failing to deliver expected results.

October 20, 2022

An Interview with the Female Leadership at Loft

We’re continuing to highlight the amazing talent we have on the Loft team. We recently sat down with Clotilde Grimault, our Executive Director here at Loft.

October 13, 2022

Keep the Ball Rolling

Do you have a great idea and finally have the budget to execute, but don’t know where to start? Loft can help.

October 5, 2022

Think Agile, Think Safe

Taking a medical device from concept to completion can be a long process (not to mention expensive). Here we share 5 considerations for navigating the changing regulatory landscape.

April 23, 2020